People are searching for unique experiences, and this South-Sydney artisanal pantry is delivering just that with a quality that can’t be faulted. More collects and curates the best artisanal pantry goods for the people of Burraneer Bay, bringing more to their daily rituals.

Our challenge was to create a cohesive brand experience that felt every bit eclectic and considered as the goods More source. The structurally imperfect icon of the brand takes the form of both a compass, to represent the journey of discovering suppliers far and wide, and a plus, signalling the addition of elevated experiences.