5000BC

Sydney, Australia

Branding Sydney’s latest cultural hub

More than a barber, this is a culture like no other. 5000BC are establishing a refuge for relaxation and banter, nestled within the hustle and bustle of Sydney’s CBD.

We needed to capture their vision, guide the brand strategy and rollout a unique brand identity across all touchpoints from the ground up.

The underscore and ’c’ combination creates the shape of the ‘5’ (rotated 180°), whilst the icon features a ‘v’ with a line over it — the Roman numeral for the number 5,000.

They aim to provide a service that’s beyond comparison and we aimed to create an identity that speaks to that.

Brand Design

Brand Strategy

Digital Strategy

Signage Design

Brand Design Brand Strategy Digital Strategy Signage Design

A refuge for relaxation and banter, nestled within the hustle and bustle of Sydney’s CBD.

We needed to capture their vision, guide the brand strategy and rollout a unique brand identity across all touchpoints from the ground up. Their aim is to provide a service that’s beyond comparison and we aimed to create an identity that speaks to that.

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